Our Story

Welcome to Amyrah's Avenue!

Our name, "Amyrah," comes from Arabic origins, meaning "princess," reflecting the regal essence we see in the South Asian culture. At Amyrah's Avenue, we curate the finest South Asian designer collections of contemporary luxury wear, bringing the best of tradition and modernity to your doorstep.

Join us on this inspiring journey of elegance and grace, where we build and empower our community to boldly express and embrace their multicultural identity.

Amyrah's Avenue is here to celebrate the South Asian culture and its rich tapestry through the art of fashion! Experience our platform and discover new designers, styles, and cuts that feel most authentic to you! 

Curated with love, 

Zara Hirani & Sahar Haji

Co-Founders